Customer focus: the organization dependent on its customers. Therefore, organizations should understand current and future customer needs, meet customer and strive to exceed customer expectations. Leadership: Leaders establish unity of purpose of the organization and direction. They should create and maintain for employees to participate fully in the internal environment to achieve organizational goals. Full participation: at all levels of the organization of the book, only their full participation in order to make their talents to benefit the organization. Process approach: the activities and resources related to the management as a process that can more efficiently get the desired result. System approach to management: Identifying, understanding and management as a system of interrelated processes to help organizations achieve their goals of efficiency and effectiveness. Continuous improvement: continuous improvement of the overall performance of the organization should organize an eternal goal. Fact-based decision making: Effective decisions are based on data and information based on the analysis. Mutually beneficial supplier relationships: the organization and its suppliers are interdependent, mutually beneficial relationship enhances the ability to create value for both sides.